The far-reaching globalisation and convergence of the media, the relentless quest for the holy grail of new business and revenue models, the increasing influence of new media and the changing position of the consumer in all of this: in recent years, few sectors have experienced such dramatic change as the Media and Entertainment Sector (in which we include advertising and sport).
Fortunately, Astrea has an in-depth knowledge of the legislation which applies to these rapidly evolving sectors. The firm also has wide experience in dealing with the relevant supervisory authorities, as well as with Belgian and European public bodies with jurisdiction over media matters. In addition to our knowledge of the applicable legislation, we offer added value to our clients in the Media and Entertainment Sector through our particular expertise in the following areas:
We can help you draft, negotiate, and navigate the procedures surrounding contracts, such as publication agreements, production agreements, licensing deals, sponsorship agreements, non-competition agreements, confidentiality agreements, and so on.
Intellectual property rights
Astrea can advise you on matters relating to copyright, trademarks, image rights, personality rights, endorsements, branding, sponsorship, etc.
Astrea can help you finance your production by providing assistance on issues of company law, financial law and tax law (tax shelters).
We can help you draft, negotiate and navigate the procedures surrounding contracts with freelancers and staff.
We can provide advice on technology licences, electronic commerce, privacy law, and the delicate balance associated with freedom of expression.
We can scrutinise your campaigns from every angle and provide advice on product placement.
We can give advice on competition, distribution rights (distribution of media content), market practices, consumer law and more.
We combine our legal skills with active involvement and have a thorough understanding of the underlying economic reality, challenges and opportunities in this sector.
Wondering whether we can help? Get in touch via phone or mail, and we will send you more information about our services and fees.